Specialty Application Labels

Putting the Fun in Functional

Whether scratch-off, black-out, or peel-and-reveal, specialty application labeling from Seneca Label helps retailers, merchandisers, and restaurateurs increase “bounce back” sales. Give your most loyal customers the thrill of bonus savings off their next purchase. Attract new customers with promotional giveaways and coupon campaigns. With endless uses, specialty application labels are ready to boost your bottom line.

Coupon Label with Adhesive-Free Back Printing

Coupon and instant redeemable coupon labeling allows the end user to peel and reveal whatever information is below the label without the concern of having adhesive on the back of the label. This technique is especially useful to retailers, restaurateurs/franchisees, and anyone wanting to increase “bounce back” sales. You can apply a coupon label directly onto product and have Seneca print the instant redeemable coupon’s barcode or “% off your next purchase” information right onto the adhesive-free backside of the label. Or, some customers have Seneca print a label with a generic “Peel Here” image on the front which peels away.

Coupon Label with Opaque Security Blackout

Opaque coupon and instant redeemable coupon labeling allows the end user to peel and reveal whatever information is below the label, while keeping that information from being visible until the coupon is removed. Some customers have Seneca print a label with a generic “Peel Here” image on the front, which peels away to reveal whatever information they send out printed on mailers or insert into customers’ shopping bags as they leave the cash register.

Scratch-Off Label with Security Markings

Who doesn’t like the excitement of scratching off a lottery ticket to see how much money you may have won? Seneca has the capability and know-how to print and produce security-proof scratch-off labels. Through our inking process, we lay down layers of blacks, silvers, and release coatings that protect and hide the information below our printed label, while easily scratching away to reveal whatever information is below. Scratch-off labeling is used on the backs of credit cards and gift cards, to protect activation codes, and to securely hide any one-time redeemable information until the end-user receives their product and scratches away the ink.

Making the Perfect Label

Want to learn more about making sure your labels are print-ready? Download the Seneca Label Art Guide to help you create the perfect label.

Get the Seneca Label Art Guide

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